Codie Sanchez Newsletter Breakdown

Codie Sanchez knows exactly what she’s doing.

With nearly 2 million YouTube followers, she’s teaching people how to acquire and build real world businesses – no digital moneymaking scams involved. I love her approach to solid business building and Codie’s newsletter is a masterclass in email marketing

Let’s break down her latest newsletter and show you how to improve yours:

The four keys to a solid newsletter – It must have an Intention, be Relevant, Valuable, and Actionable.

First look at this subject line. I want to open it straight away. Because the message is timely. She knows her audience, knows that this next week is going to be crazy. Thanks, US politics.

The intention from the outset – yes, this is happening, but dont lose focus, there’s work to be done, here’s how I can help

Straight off the bat this email is acknowledges how people are feeling, is supportive.

“Stories, frameworks, conversations, and tools you can grab as you need.

They’ll help you focus on what you can do, stay inspired, and most importantly, BUILD.”

Second a clear and concise offer

Then links to her latest content – on topic

Then providing value with an actionable framework – something people can put in place right now

Links to inspirational content and again circling it back to stay on message

Then another tool – an actionable offer. Because you want to make sales from your marketing – that’s the point.

Rounding it all back up.

And now a conversation starter – what do you think?

And a how to get more

So start with Intention, and then make your newsletters Relevant, Valuable and Actionable for your audience.

Find Codie at

Website: CodieSanchez.com

Instagram: @CodieSanchez

YouTube: @CodieSanchezCT

View this post on Instagram

A post shared by Help Me Net Digital Strategy (@helpmenetnz)